Supporting families navigate cancer treatment and the journey home

Camp Quality

Families impacted by cancer often receive intensive support while in hospital, only to feel suddenly isolated when they return home. Camp Quality wanted to create a more compassionate, continuous experience that supported families emotionally and practically through this transition.

We designed The New Normal Navigator — a friendly digital companion that helps families navigate life after treatment, connects them to relevant services, and shares real stories to educate and reassure during an incredibly difficult time.

Outcomes

• Designed and launched The New Normal Navigator app
• Provided families with tailored content, tools, and peer stories
• Achieved 400+ app downloads
• Averaged 1.8 sessions per week per active user
• Embedded a social impact research ethics framework, later adopted across Isobar Good projects